October 11th, 2013

The Most Strategic Question in Business and Life

By Ron Nakamoto

For +Lee Brower, the founder of Empowered Wealth, a defining moment came when he asked someone "What do you value more than money?"  That led to the concept of True Wealth and our planning and coaching focus on what matters most.  The article below by MIke Brown of The Brainzooming Group reinforces this idea that "What Matters?" is the most important strategic question in Business and in Life.  Brown goes further by emphasizing that the answers to "What Matters?" may not all come at once but that they do manifest themselves over the long run in what we do and what we don't do.

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Strategic Thinking Question – What Matters and Does It Really?
The most important strategic thinking question a brand can ask itself is, “What matters?” The most important strategic thinking question an individual can ask himself or herself is also, “What matt…

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